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5 ways I am taking responsibility for the environmental footprint of my business

Ok, it’s not the catchiest title in the world, but with almost daily headlines in the news that the world is about to explode (well, you know) because of human activity, I thought you might be interested to hear what I am doing to take responsibility for my business’ environmental footprint.


Product packaging


Probably the biggest thing about being a face painter is that most of our products are contained in single use plastics. Until recently my council did not take any plastics for recycling, however they made a change a few months ago which means they now take all plastics, which is great! All of my plastic empties now go to recycling rather than landfill. I also buy my bio degradable glitter from Eco Glitter Fun who don't use any plastic packaging, how awesome is that?!


Product ethics


I have been vegetarian for nearly 13 years, so animal cruelty is always on my mind. Where I can, I buy cruelty free and vegan products, unfortunately there are some products in my kit that I have not been able to find cruelty free or vegan alternatives for without compromising on the quality of the product. There are new products released every day, so I am always on the lookout to replace my products with cruelty free alternatives where I can.


Some cosmetic products such as lipstick also contain palm oil. It can be very well hidden in the ingredients list, so this is now something I look out for in the ingredients of the products I buy.


Travel


According to the UK Government, transport is responsible for over 25% of uk emissions. That’s HUGE! I travel a lot with my job, and until now, my policy has been that I charge 45p per mile (HMRC recommendation) return for travel outside of a 15 mile radius. From now on, I am going to try and keep travel within a 12 mile radius (this takes me to venues in Sheffield Town Centre), take public transport where possible (it's not always possible or practical, given how much kit I carry!) and will continue to charge 45p return per mile for travel outside of this radius HOWEVER for every mile I have to charge for, I will donate 5p to an environmental charity. I have to cover my travel costs, but I do also have to take responsibility for my environmental footprint


Paperwork and promotional material


Until recently I was very happy to think I had a totally paperless admin system. This was until I realised that I required my clients to print and sign my booking form to confirm contract details. I now do NOT require these forms to be printed, all I require is confirmation via email, and I am investigating e contracts. As well as inputting bookings into my phone diary, I also have a paper diary, and will from now on be buying diaries made from recycled paper.


How many times have you been to weddings fairs or other events and taken away hundreds of leaflets and business cards only to throw them in the bin? At my last wedding fair I had a system where I printed off one copy of my pricing, information and testimonials and encouraged attendees to take photos instead, and to write down their email address after which I would send one follow up email with more information and links to my social media. And when people ask for my business card, I now encourage people to directly connect with me on social media instead, or to take a note of my contact information in the notes on their phone. I will continue to buy fewer quantities of business cards but will now be buying them made from recycled materials.


Paint Removal


Most people use baby wipes to remove makeup and face paint (highly unadvisable as it can actually increase the risk of paint staining your skin!), or a cleanser on a cotton pad, and while the cotton pad might be bio degradeable, what is your chosen cleanser stored in? I have started using eco makeup removal cloths to remove makeup at the end of the day and have been actively recommending them to anyone who will listen to me! These things are amazing and even get rid of the most stubborn makeup and face paint. And the incredible thing is there are no nasty chemicals! I was really skeptical when I first came across them, I then tried my first cloth last summer and I am a total convert, but how do they work? The fibres in the material are knitted 100x closer together than for example a flannel. What this does is it increases the friction, which physically lifts product out of your skin and has a very gentle exfoliating effect. I have even tried this against alcohol based paint which is usually only removable with 99% alcohol (which is also very drying on the skin) and it worked! Granted it was only a small patch but still, I was really impressed.


These are just a few of the things I am implementing within my business to take responsibility for my environmental footprint. Without looking after the planet, we cannot expect the planet to look after us, and I do have a few personal projects lined up to raise awareness for this global issue. I hope this has been useful, wether you are a face painter, interested in having face paint at your next event or if you have just somehow stumbled across this post! If you have any questions please leave a comment and I would be delighted to chat to you!


Mazz


BONUS! Here is an image from a shoot I did for Eco Glitter Fun who do incredible work to raise awareness of what we are doing to our planet and sell the most gorgeous guilt free sparkles!




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Sheffield, UK

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